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Visuals

The videos behind the stories.

Interview Paul Rosenberg & DJ Whoo Kid on Eminem's rise, 50 Cent & G-Unit era, ICONIC Jay-Z & Dr. Dre stories

DJ Whoo Kid and Tony Yayo sit down with Paul Rosenberg to break down the G-Unit era from the inside. The tapes, the hustle, and the run that changed hip-hop.

Before the Album Dropped, the Tape Was Already in the Streets

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DJ Feature Life As a DJ with Kast One | Megan Ryte | Drewski

Kast One, Megan Ryte, and Drewski on what it really means to live the DJ life. Straight from the Hot 97 crew — no filter.

DJ Kast One: The Crate Doesn't Lie

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Freestyle Notorious B.I.G. - 1989 Bedford Ave Freestyle

Christopher Wallace at 17 on the corner of Bedford Ave. Before Bad Boy, before Ready to Die, before any of it, he was already the best in the room.

March 9, 1997: The Culture Never Let Him Go

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Official Visual Chase B - Satellite (feat. Don Toliver, & SoFaygo) [Official Visualizer]

The official visual for Chase B's debut mixtape. Genre-less and DJ-first, it captures the mood of a project eight years in the making.

Chase B Just Dropped His Debut Mixtape and It's Worth Your Time

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Cypher On The Radar Raps New Class Cypher (VOL 1.)

Ten MCs, one room, no filler. OTR puts the next generation of rap on camera and lets the bars do the talking.

OTR Just Put 10 MCs in a Room and the Culture Was Already Watching

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Freestyle Styles P - Ghostkon Freestyle [Audio]

Ghost pulls up unscripted. No hooks, no edits, just raw New York bars from one of the sharpest pens the streets ever produced.

Freestyling the Streets: Styles P Reminds Us Why Mixtapes Built Hip-Hop

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Music Video Drake — Best I Ever Had (Official Music Video)

The video that introduced Drake to the world in 2009. Shot with a lighthearted concept, it rode the wave of So Far Gone straight into the mainstream.

Before Iceman: How Drake's 'So Far Gone' Proved Mixtapes Could Change Everything

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Music Video J. Cole - Two Six (Official Music Video)

A surprise drop from J. Cole timed to his birthday. Focused bars over a minimal beat, no frills, no features.

J. Cole & DJ Clue: The Mixtape Before The Fall-Off

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